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Artistic Consultancy


Associate Producer at Barbican

We work with our friends at Barbican throughout the year as a producing partner on their jazz and contemporary music strands, drawing on our shared passion for the performing arts to shape a vibrant and wide-ranging programme of music. As one of the UK’s most iconic concert halls, Barbican has remained a central pillar of the EFG London Jazz Festival programme since coming onboard as a venue in 1995 and producing partner in 1997. These large-scale cultural centres have been absolutely key to the success of the EFG London Jazz Festival – it needs the concert halls for some of the Festival’s headline acts, but it has also taken advantage of the spaces beyond the concert halls to expand the Festival to include workshops, free stages and film screenings.

'The series has turned into one of the most prestigious jazz events on the international circuit.'
(The Guardian)


K-Music

Working with our partner, the Korean Cultural Centre, we found new venues and developed the artistic programme for the inaugural Festival in 2013. The result was an acclaimed festival starting with a gala opening concert of the National Orchestra of Korea, making their first appearance in the UK (to a sell-out Barbican) which also marked the official commemoration of the end of the Korean War. The other concerts, ranging from Korean rock to classical, played to capacity audiences and introduced Korean artists to British audiences for the first time. We worked with the Korean Cultural Centre to reach London’s Korean audience using different media/tools for the different generations. 

Following the success of this initial Festival, Serious has gone on to produce subsequent editions each year since 2015. 

‘Original, powerful and thrilling like nothing you have ever heard before.’ (Evening Standard)