Major events & awards

Serious has a wealth of experience in producing large-scale events, from conferences through to celebratory concerts and award ceremonies, working with multiple stakeholders and creative partners.


State of Play was a large scale festival-style conference created and produced by Serious, that brought together 1000 people from England's music education sector in a two-day event at London's Roundhouse. The conference was commissioned by Music Manifesto in partnership with the DCMS and DfES (now the DCSF)

‘State of Play set new standards in music, arts and education conference experiences in its own right.'

(Marc Jaffrey, then Music Manifesto Champion)


Serious worked with the MBPA to produce the annual Celebration of Life concert at London’s Royal Festival Hall. The concert was part of the MBPA’s anti-violence campaign Revival, to celebrate all the positive elements of Black British culture and the vibrant life force that exists within the community.

‘Our Celebration of Life concert brought together families, friends and communities from diverse backgrounds, reflecting the richness of our capital.’

(Revival Programme Team, MBPA)